May 26, 2020

[ Social Media ]

4 Digital Solutions to carry you through to the future

Many businesses have been hit hard by the COVID-19 pandemic, with many companies and brick and mortar stores finding ways to stay afloat in the midst of reduced business. In its second round of anti-epidemic funds, the Hong Kong government has launched a six-month “Distance Business Plan” (D-Biz) worth HKD500 Million. The plan aims to […]

April 5, 2020

[ News ]

Why now is the best time for SMEs to go digital in Hong Kong

If you’re a small business, you’ve likely been affected by the Covid19 pandemic. People are more anxious, hesitant, and alert, and fewer people are shopping or going out. In spite of the precarious business environment, here are three reasons why now is the best time to invest in your online presence. On top of that, […]

August 14, 2019

[ Social Media ]

Influencer marketing: is it effective?

Influencer marketing is estimated to become a $10 billion industry by 2020. Rooted in a sense of community built within social media, influencers, otherwise known as Key Opinion Leaders (KOLs),  have become trusted advisors on consumer products, opening up a new platform through which brands can market their products and services.

July 25, 2019

[ Infographic ]

Optimizing CTA buttons on your webpage.

Having clear Call-to-Action (CTA) buttons on your webpage is crucial for visitors and potential customers to know what you have to offer. We’ve created an infographic outlining 3 simple changes you can make on your pages to optimize these buttons and increase conversions.